What is Outbound Telemarketing?

If you want to generate more sales, outbound telemarketing can help you to do so. This is one of the fastest and most effective ways to generate more sales. Making sure your campaign is successful, takes planning and the appropriate tools. First, consider the technology you are using. If you have a sales team ready to go, how will they be making calls? Do you have a phone system set up in the office? Will they be using a standard desk phone? How will you get them the leads and track their results? If your answers involve a normal telephone and a spreadsheet, you need a more robust and high-tech solution.

Generate Sales Quickly

Consider using a predictive dialer for your outbound telemarketing campaign. This modern solution will enable your team to reach more prospects in a shorter period of time and the more people they reach, the better chances they have of closing sales. This one solution can significantly increase the success of your outbound telemarketing campaign, and here’s why –

• The software dials for you. There are certain tasks that are so remedial, having your sales team do them is a colossal waste of their time. Dialing the phone is top on that list. It takes time to sort through phone numbers, dial them, and wait for someone to answer. A predictive dialer does this for you. The purpose of a predictive dialer is to anticipate how many calls it will take to get someone to answer the phone and how many agents are available to receive those calls. The system will call the right amount of numbers to make sure that each of your agents is always on the phone with a live person, rather than waiting for the phone to ring.

• Maximize your time. In an outbound telemarketing campaign, it is important to keep your agents on the phone and closing deals. The best way to do this is with a predictive dialer since every moment can be spent on the phone with a customer. This eliminates the chance for prolonged coffee breaks or looking at the list, debating who to call.

• Test your message. When running an outbound telemarketing campaign, messaging is critical to your success. While your team is calling, you will be able to login and see what is happening and how long your team stays on the phone with prospects. If people are hanging up quickly, this could be a sign that you need to change your messaging and do so immediately. Since you can see the data in real-time, you can respond and adjust that day, instead of waiting for the end of day sales reports.

• Narrow down your list. Analytics are produced immediately so that you can make adjustments to your outbound telemarketing list. For example, you will see what numbers are bad and remove them from your call list. You can also determine if one area of the country is more receptive to your messaging, allowing you to tailor your call list for future campaigns.If you want more control and better results, use a predictive dialer for your outbound telemarketing campaign.

Get your message out for pennies with our dialer.
Start Dialing Today